20261005
Are gimmicks useful in pushing the economy?
There are gimmicks everywhere in the market.
Sometimes gimmicks can be useful in sales. But it could be very bad in the long term prospect.
Appearance and packaging are not important; what matters is the substance of the product.
It is a point to argue:
Do you need a large TV screen in your car?
It is only a packaging. If you put money and investment into the TV screen, you will neglect the true performance of the car.
Gimmicks are productive:
Gimmicks can produce a bad impression, by a lesser concentration in the performance of the product itself.
My friend drove me home by his new gimmick car.
It is beautifully decorated with a large TV screen inside.
However, the TV screen cannot reflect the real road situation. It was always wrong and not punctual.
It was almost completely useless for the driver.
It will be perfectly ok if you can use that TV screen to drive instead of a driver.
But actually you cannot.
You need to pay for the TV screen, but it is useless. The car was bumping and shaking for the whole journey.
Gimmicks could be harmful for the future economy.
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